What The Heck Are ETF's

An exchange Traded Fund, or ETF is an investment fund that trades like a stock. ETFs, just like other sorts of funds, pool together money from various investors into a common basket.
This basket is likely to hold different forms of investments including stocks, bonds and other securities.
Through spreading the funds money into different types of securities, ETFs have proved to generally be a good way to provide investors with diversification and help balance risk (yes, yes and yes!) 
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